A new lifestyle media brand for adults over 50

A new lifestyle media brand for adults over 50

We are excited to officially introduce RestlessUrban, a lifestyle media brand dedicated to adults over the age of 50 who are redefining what it means to thrive in midlife and beyond.

RestlessUrban was created for people who believe life after 50 is not about winding down. It is about waking up. It is about asking better questions, chasing new ideas, and living with purpose, creativity, and connection. We are here to celebrate that mindset and build a space where curiosity meets possibility.

Our mission

To inspire, empower, and guide middle-aged adults seeking to live healthier, happier, and more fulfilling lives.

A platform built on purpose, possibility, and real voices.

RestlessUrban was created with a clear mission in mind. We are not here to offer formulas or chase youth. We are here to create space for honest stories, fresh perspectives, and personal growth. We believe that wellness is not just a buzzword. It is a way of living rooted in discovery, connection, and meaning.

What makes RestlessUrban come alive are the voices within it. Our community of contributors brings a powerful range of perspectives. These include deeply personal reflections, practical insights, and creative expressions. These are stories told by people who are embracing change, reflecting on their experiences, and finding new ways to thrive. Their voices remind us that this chapter of life is not defined by limitations. It is defined by possibility.

Curated shopping with intention

Alongside our editorial content, we are launching the RestlessUrban Marketplace. This is a curated shopping experience featuring seasonal collections of products, services, and experiences tailored to the way we live now. Everything in the marketplace is selected by our editorial team, reviewed by experts, and inspired by input from our community.

News that matters and events that connect

Our commitment to thoughtful storytelling includes reporting on the issues that matter most to our audience. The RestlessUrban Newsroom provides trusted, relevant news for adults over 50. Topics include wellness breakthroughs, brain health, caregiving, financial planning, and emerging cultural trends.

Because connection is essential, we also created RestlessUrban Live. This series of events, retreats, and workshops brings our community together in real life. These gatherings are personal, creative, and deeply rooted in shared experience.

Meet the founder behind the movement

RestlessUrban was founded by Andrew Bowins, a longtime media and communications executive. His personal experience at midlife inspired a bold new vision for aging and well-being. After turning 50 and facing a serious health scare, Andrew realized how underserved this stage of life was by mainstream media and wellness culture. His response was to build something better. He envisioned a platform that could inform, inspire, and reflect the full complexity of life after 50. With a background spanning global brands and a deep commitment to storytelling, Andrew brings passion, purpose, and lived experience to the heart of RestlessUrban.

This is your invitation

At RestlessUrban, we believe life begins at 50. This is not the end of the story. It is the start of something more meaningful.

We are building a space for real conversations, diverse voices, and stories that reflect who we are and who we are still becoming. We are here to inspire, to listen, and to explore what it truly means to live well. And we are doing it together.

We also believe that every journey is personal. There is no single path to wellness and no one-size-fits-all answer to health, happiness, or fulfillment. Your story is your own. And we are here to support it, wherever you are and wherever you are headed.

Join us on the journey.